Your site's navigation techniques should be composed of features that are the most popular and user-friendly with potential customers. Remember, the easier you make for customers to navigate your Yahoo! Store, the more successful your e-business will be. A well-categorized site map not only makes customer navigation easier, it also assists the Search Engine spiders crawl all the major pages of your Yahoo! Store helping them index your site better. It exposes all your web pages and ultimately your product range to the search engines, so that they rank good for competitive keywords. This RTML enhancement makes your website easy for potential customers to move about and shows relevant information to Search Engine spiders helping you rank better in the Search Engines. |